Fotando Blog

Startup Guide

Soft Launch vs Hard Launch: Which Strategy is Best for Your Product?

You’ve poured your blood, sweat, and probably an unhealthy amount of instant noodles into creating your masterpiece product. Now what? Hurl it into the void and hope for the best? Or maybe sneak it out when no one’s looking?

Startup Branding: How to Build a Memorable Brand from Day One

It’s far more than a snazzy logo or a clever ad campaign. Your startup branding is the soul of your enterprise and the sum total of every single perception your audience (customers, investors, or future employees!) has about your business. It's the emotional gut feeling, the intrinsic value, and the indelible impression you imprint on the world.

Startup Consulting: What Startup Consultants Do & How to Hire One

Startup consulting means seasoned professionals lend their expertise to businesses in their formative early growth stages (though sometimes for mature startups, too). These consultants dive deep into your unique challenges and opportunities in the industry of operation.

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